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ISSUE TEASER:
Publisher Michael Draper begins this issue of the American Window Cleaner magazine with an interview of Texas Window Cleaning's Scott Ehrenkranz. He talks about when he first started window cleaning, what challenges he had when he worked for his father, and what Ehrenkranz most looks forward to regarding his business and personal ventures.
AWC contributor Jim DuBois gives residential and commercial marketing tips. Some of the tips include being sure to reach out to your happy customers for positive reviews and to raise all of your commercial program customers through price increases. DuBois concludes by imploring window cleaners to ramp up their summer marketing, so they have a busy fall.
The benefits of waterfed pole systems have been widely recognized for many years - particularly, the safety of the operator who can clean windows several stories high without risk of pummeling to their death. All you need to get started is a water tank, hose line, pole, pump, and battery. In addition, pump controllers are becoming increasingly popular.
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